FREE worldwide shipping from Armenia
and FREE custom designs for flat weaves
Our Process
Handmade in Armenia’s villages by local weavers, every rug you see on
The Rug Code is a labor
of love, tradition, and belief
in the celestial power each one holds. Here’s how we bring these creations to you.
1. We search
We travel across Armenia in search of talented weavers, or coders, as we like to call them, who have the skills to make high quality rugs but lack the visibility to make a living through rug making.
2. We connect
If weavers don’t have their own designs in mind, we connect them with local artists to create beautiful new rugs that are rooted in tradition and made for contemporary life.
3. We decode
The ornaments of our designs are studied by local and international rug experts, who help us decode their meanings. These codes are included in the details of each rug featured on our shop, so that you know the hidden meaning behind every handmade piece.
4. We source locally
Meanwhile, high quality wool is sheared from the flocks of local shepherds and sent to be thoroughly washed, dried, and spun by hand into thread.
5. We dye naturally
The thread is either left with its natural hues of cream, brown, gray, and black, or dyed by hand in small batches with organic, plant-based materials using traditional, time-tested methods by our trusted partners at Woolway Armenia.
6. We weave
The new yarn is thread onto looms, and the weaving process begins. Depending on the size, each rug can take 12-16 weeks to complete from start to finish. All our rugs are made outside Yerevan in various locations around the country. Some rugs are made in the dedicated workshops of our rural partners, while others are made by coders at home, giving them the flexibility they often need to take care of other responsibilities.
7. We deliver
Finished rugs are sent to be washed with water and left
to dry in the warm Armenian
sun, before they're shipped
directly to you.
Find your
rug and decode
its meaning
